Purple Cow, New Edition (Hardcover Book)

Purple Cow, New Edition (Hardcover Book)

USD $27.00

The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible.

Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products and spread powerful ideas.

In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product. In a world that grows noisier by the day, Godin's challenge has never been more relevant to writers, marketers, advertisers, entrepreneurs, makers, product managers, and anyone else who has something to share with the world.

Purple Cow, New Edition (Hardcover Book)

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FAQs on Purple Cow, New Edition (Hardcover Book)

How much does "Purple Cow, New Edition (Hardcover Book)" cost at ComicHub Demo?

The price of "Purple Cow, New Edition (Hardcover Book)" at ComicHub Demo is USD $27.00.

Who is the publisher of "Purple Cow, New Edition (Hardcover Book)"?

The publisher of "Purple Cow, New Edition (Hardcover Book)" is Penguin Books.

What are the genres of "Purple Cow, New Edition (Hardcover Book)"?

The genres of "Purple Cow, New Edition (Hardcover Book)" are Business & Economics - Consumer Behavior, Business & Economics - Corporate & Business History, and Business & Economics - Entrepreneurship.

What category does "Purple Cow, New Edition (Hardcover Book)" fall under?

"Purple Cow, New Edition (Hardcover Book)" falls under the category of Books (Hardcover).

Who is the writer of "Purple Cow, New Edition (Hardcover Book)"?

The writer of "Purple Cow, New Edition (Hardcover Book)" is Seth Godin.